EXPLORE OUR SYNC CATALOG

TO FIND THE 

PERFECT MATCH

License directly from our sync platform or submit your brief for personalized playlists from our creative team.

EXPLORE OUR SYNC CATALOG

TO FIND THE 

License directly from our sync platform or submit your brief 

for personalized playlists from our creative team.

PERFECT MATCH

ESTABLISH YOUR BRAND AS AN

INDUSTRY 

TRAILBLAZER 

Partner with tastemakers to create what’s next by showcasing emerging artists and music before they become trends.

HTET SYNCED WITH DIAGEO, ESPN, AND STATE FARM

INCREASE ENGAGEMENT

WITH YOUR BRAND ON AND OFF SCREEN

Position your brand amongst an active global artist community with real fans. 

1.3M FOLLOWERS

INCREASE

ENGAGEMENT

WITH YOUR BRAND ON AND OFF SCREEN

Position your brand amongst an active global artist community with real fans. 

SARZ
1.3M FOLLOWERS

BE ON THE RIGHT SIDE

EQUITY

OF

Participate in the growing paradigm shift to conscious music licensing, ensuring artist communities receive the capital they deserve.

5.2M MONTHLY LISTENERS

BE ON THE RIGHT SIDE OF

EQUITY

Participate in the growing paradigm shift to conscious music licensing, ensuring artist communities receive the capital they deserve.

EKKSTACY
5.2M MONTHLY LISTENERS

LICENSE THE SOUND

INDEPENDENCE

OF

Access thousands of the world's hottest independent artists.

15M SPOTIFY MONTHLY LISTENERS
LICENSE THE SOUND OF

INDEPENDENCE

Access thousands of the world's hottest independent artists.

BIGXTHAPLUG
15M SPOTIFY MONTHLY LISTENERS

TRUSTED BY ICONIC GLOBAL BRANDS

We soundtrack global companies with high-quality commercial music from independent artists

'HI (YAH)' BY HOMI

Crunch x UnitedMasters: 'Turn Up The Fun'

MEMORECKS

Crown Royal x UnitedMasters 'Ghetto Gastro Crown Royal Peach Recipe' (Memorecks - Custom Composition)

JOHNNY MURRAY

The NorthFace x UnitedMasters #NeverStopExploring (Johnny Murray Custom Composition)

'BIGXFL' BY BIGXTHAPLUG FT OOMPA

ESPN x UnitedMasters XFL Inaugural Season Anthem

MATTY GALAXY CUSTOM COMPOSITION

NBA New York Knicks 'Team Anthem 75th Anniversary with Nas

'TURN TO GOLD' BY FINGY

Rick and Morty Season Premiere Global Campaign 

'LEAVE THE LIGHT ON' BY SISTER JAMES

BULLEIT: 'Drink Responsibly 2023'

'CHANGE' BIGXTHAPLUG

Texas Rangers x UnitedMasters 2024 Season Launch Promo 

'BEAST MODE' BY BIGXTHAPLUG & RO$AMA

Warner Brothers Godzilla x Kong: The New Empire

'DANCE WITH ME' BY HOLT

Bose - 'Rule the Quiet' National Campaign

'DAYDREAMING' BY CALBY

CeraVe - 'The One SPF'

'TEXAS' BY BIGXTHAPLUG

Dallas Cowboys Hype Video

META X RAYBAN + MAIN PRODUCTIONZ

Make the Most of Every Moment with Erykah Badu

'THE SOUND OF SILENCE' BY AMIRA UNPLUGGED

AT&T 5G Helmets

'HAPPPINESS' BY SARZ

CHASE 'A Taste of West Africa with Michael B Jordan'

We connect artists with the world’s biggest brands

Artist & Brand Testimonials

"UnitedMasters is a key part of my support system. I can’t believe my music is being associated with some of the most influential brands in the world and I can remain independent and own my masters."
4M STREAMS
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"At Bose, we’re passionate about sound and know music is integral to the experiences we deliver our customers. UnitedMasters has been a great partner over the last 5 years, providing critical guidance to us on music trends and helping us select music across a wide array of genres that meet our needs and help us reach our community of music lovers.” 
NICHOLE HYNES
EXECUTIVE PRODUCER AT BOSE
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"I think that I’m in a unique situation where my artist career has started with UnitedMasters. I got a crash course on how to successfully release something and also how to market it to brands."
148.4k FOLLOWERS
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"The fact that we're independent, and I started this with absolutely nothing, no foreknowledge of the industry, literally fixing a plane while flying it. It just feels phenomenal"
UNITEDMASTERS PARTNER ARTIST
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INDEPENDENT ARTISTS ACROSS ALL GENRES & THE WORLD
INDEPENDENT ARTISTS ACROSS ALL GENRES & THE WORLD

Access thousands of new tracks from emerging independent artists every week

UnitedMasters artists are trendsetters, global hit makers, and culture creators interacting with billions of fans. 

Partner with us to supercharge your content and be discovered by new customers every day.

INDEPENDENTICONS

POWER POP

VIRALHITS

SPORTSBANGERS

LATINLEGENDS

FIERCELY FEMALE

ALTERNATIVE ALL-STARS

AFROHITS

DANCEFLOORGROOVES

EMOTIVE SINGERSONGWRITER

COUNTRYSWAGGER

ORCHESTRALDRAMA

Get new, curated music straight to your inbox.

Here's how it works

2

1

3

Browse our Sync Catalog
Pick your Model
License Music

UnitedMasters makes it easy for brands and agencies to license music from millions of independent artists. Browse our music and get in touch to get started.

Choose between a single-use license, or buy in bulk to access more tools and more favorable pricing.

Our music curation team will provide you with custom playlists to choose from. You can also discover and directly download audio files to soundtrack all of your content needs with our in-house platform.

Our independent advantage

COMPARISON
LABEL MUSIC
STOCK MUSIC

Direct pipeline to the hottest new music

Curated playlists delivered within hours

Custom compositions created in two weeks

Access to global fans and followers

On-demand library with clearance across all media in perpetuity

Equitable and conscious music licensing by independent artists

License songs from music’s best independent artists

UnitedMasters Sync offers access to a constantly evolving pool of over 2 million independent artists and established music icons

—a resource that empowers brands to lead culture rather than follow it.

CHECK OUT THE UNITEDMASTERS SYNC BLOG

Unlock the power of emerging artist and brand communities

How FloyyMenor went from the clubs to the Billboard charts

Meet the 18-year-old hitmaker from Chile with relatable lyrics and boyish charm


ARTIST NEWS • COMPANY NEWS

How Brent Faiyaz turned independence into big business 

With his relentless creative vision, work ethic and entrepreneurialism, he scaled the charts, scored a lucrative ...

ARTIST NEWS  •  COMPANY NEWS

Sarz is paving the way for the next generation of hitmakers

The mastermind behind some of Afrobeats’ biggest hits is committed to finding the next wave of talented producers and artists in Africa

ARTIST NEWS

UMI is creating space for healing

The R&B star is bringing fans together through music and meditation

ARTIST NEWS

EARTHGANG travels into the future on new EP ‘ROBOPHOBIA’

The Grammy-nominated Atlanta rap duo EARTHGANG has always been ahead of the curve ...

ARTIST NEWS

BigXThaPlug is the hottest rapper out of Texas right now

The Big Stepper is gliding his way on to the charts and putting Dallas on his back


ARTIST NEWS

UnitedMasters SYNC FAQs

HOW DO I LICENSE MUSIC FOR MY CONTENT?

To license music for your digital content, you can contact our team to submit a brief for your project, or visit our pre-cleared sync library to browse thousands of new tracks from millions of independent artists every week.

HOW MUCH DOES IT COST TO LICENSE MUSIC?

Licensing music for your digital content can be complicated and expensive. The UnitedMasters Sync Library gives brands, agencies and content creators access to our diverse pool of talented artists and their fans, with a streamlined licensing process to easily soundtrack all of your content needs for advertising, podcasts, TV, videos, TikTok, and more.

WHAT HAPPENS IF I USE UNLICENSED MUSIC IN MY CONTENT?

If you use unlicensed music in your content, you risk encountering several consequences. The copyright owner of the music can file a copyright claim against your video, which can lead to several outcomes, such as the video being muted, blocked in certain regions, or monetized by the copyright owner. You may not be able to monetize your video on platforms such as YouTube, as the revenue generated from ads displayed on your video may be claimed by the copyright owner instead.


It's important to obtain the necessary licenses or permissions for the music you intend to use in your content. The UnitedMasters Sync Library provides a direct pipeline to the hottest new music with clearance across all media in perpetuity, enabling you to level up your content without facing copyright-related issues.

HOW CAN UNITEDMASTERS HELP WITH MUSIC LICENSING FOR MY CONTENT?

UnitedMasters is the premier music discovery and licensing platform, connecting brands and agencies to the hottest new independent artists.

The UnitedMasters Sync Library streamlines the licensing process, making it easy to browse and license music that perfectly complements your content. Alternatively, if you need a specific song, you can contact our team to submit a brief for your project.